Happy Island Waterworld | Leisure and Entertainment

Campaign Showcase: New Company Introduction South Africa 2019

Johannesburg has longed to have its own, large-scale waterpark December 2018, Happy Island Waterworld was one of the most talked-about properties.

Named one of the #JoburgGems by 947 Highveld Stereo, Clipping Point Media was tasked with launching this new brand to the public. A new venue, a new brand and over fifty thousand guests in just two months, the water park has been one of our key successes.

Key deliverables: New Brand Origination, Design & CI | Digital Marketing Strategy and Implementation including Social Media, New Website Design and Development including innovative new Box Office and online ticketing platform | Search Engine Marketing (SEM), Partner Site and Affiliate Marketing | Outdoor Media Planning | Radio | PR | Video Production.

WEBSITE

GOALS

  • Develop site to showcase park & sell tickets
  • Optimise to get search queries in the top 10 on Google
  • Provide detailed information, directions and FAQ's

BILLBOARDS